Guerilla marketing techniques for start-ups
You have what you are sure are great products or services. But you are just starting. People have to know what you can do and offer and how to find you. When you don’t have Read More
marketing for small business
Assessing the competition
In order to plan marketing strategies and achieve competitive advantage for your company, you have to study your competition. Recognizing the strengths and weaknesses of competitors allow managers to exploit weaknesses, emulate strengths or avoid Read More