• SERDEF Chair Nelia Gonzalez dies at 97

    Dr. Nelia T. Gonzalez, Chair of the Small Enterprises Research and Development Foundation (SERDEF) Inc., passed away yesterday. June 19, 2021.  She was 99. Dr. Nelia T. Gonzalez, Chair of the Small Enterprises Research and Read More
  • RCBC-Diskartech to lend to MSMES soon

    Diskartech, the digital bankING arm of the Rizal Commercial Banking Corporation (RCBC) recently announced the expansion of its financial services in the form of low-interest loans targeting micro, small and medium enterprises (MSMEs).   RCBC Read More

Features

Rage gardening blossoms in Ph

May 7, 2021

PLANTITAS SHARE GREEN MARKETING IDEAS BY Myrna Rodriguez Co First published in the Philippine Daily Inquirer, May 2, 2021 The current  social distancing restrictions have given many of us  way too much time in our Read More

Beginner’s Kit

Using testimonials to promote your business

October 1, 2019

Customers will not impulsively plunk down their hard-earned cash on something they have not used before.    They would need more than an attractive advertising copy with glossy photos to be  convinced  to try a  product, Read More

Airbnb: the business of sharing space

July 3, 2019

THE BUSINESS OF SHARING SPACE  More and more people have assimilated travel into their lifestyle.  Traveling – around the country or in other countries abroad – has lately become a priority activity among young people, Read More

The ABCs of cash flow management

June 26, 2019

The importance of cash flow management cannot be overemphasized.  Big or small, new or established, hbusinesses need ready cash in order to run  efficiently. Indeed, there have been companies which, while still earning profits, have Read More

Inside SERDEF

Industry News

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